CIE BUILD

Make the judgement tangible.

For teams with a defined problem who are ready to advance through making, testing, and collaboration. The goal is not polish; it is to make the critical assumptions testable quickly.

01A clear problem supported by early user evidence
02A need for complementary collaborators
03Readiness to prototype a product, service, or experience

Evidence to carry forward

01A testable prototype
02Critical assumptions and experiment metrics
03User-test records and iteration decisions

02 / METHOD

Four critical actions.

Progress comes from action and evidence, not attendance or a single pitch.

Team

Agree roles, shared goals, and working practices.

Assume

Identify the beliefs most in need of proof or disproof.

Make

Build the lowest-cost version that can be tested.

Iterate

Change the product and plan in response to evidence.

START
HERE.

Form a multidisciplinary team and make a testable prototype.